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Customer success case study: Dr. Vanita Rattan

Background:

Before working with VidChops, Vanita had difficulty growing her social media presence. The cosmetic doctor was trying to gain a consistent customer following from her social media channels. As a busy mom and a cosmetic formulator for skin, Vanita could not easily manage her Tiktok, Instagram, and Youtube accounts.

She spent a lot of her resources on freelancers, but their efforts were not as fruitful as she anticipated. When she learned about Vidchops, her social media activity transformed for the better. Here’s how everything unfolded.

How we helped Vanita:

Dr. Vanita joined our team with the sole aim of growing her social media presence and gaining a more significant following. While she had the right idea and the right goals, there was one challenge – she had limited time to shoot content and prepare her videos for her target audience. She needed a helping hand.

Video typically requires a lot of time and energy to get it right. While she needed to spend more time shooting epic videos for her clients, she spent her time editing her videos in front of her computer.  When she learned about VidChops, she willingly let our video experts do the heavy lifting for her.

Instead of using the usual “Welcome to my Youtube channel..Today I’m going to train you about..” at the start of the videos, we used a different approach. We asked Vanita to think about her client’s pain points and possible solutions to their issues.

Vanita captures her audience’s attention with an original touch with this approach. Besides, we considerably reduce the chances of her viewers losing interest in her videos and passing them on to the following video. The customized intro section became ideal for capturing and keeping a client’s attention.

For the video’s end section, we used her book’s picture as a call to action. The idea is to encourage clients to sign up for more information once they get a feel of the products and solutions she offers.

 Right now, all Vanita needs to do is film a couple of videos in a day. We then ask her to upload and send the videos to our creative editors via Google Drive. She also sends us any pictures we should add, and our team gets to work. Once we have all the requirements we need, our team works to create final videos within 24 to 48 hours that she totally loves. 

We work with her to ensure that the video’s final version matches her expectations and requirements. With the raw video footage in our hands, we work round the clock to deliver the finished product within two business days. We helped Vanita appreciate the value that a reliable video editor could add to her business.

Previously, Vanita didn’t enjoy editing videos meaning that she didn’t upload videos as fast and often as she needed to. Over time, she noticed that her viewership declined while her subscribers hardly increased. Once she entrusted VidChops with this task, she had less to worry about and can now focus more on recording her videos and serving her clients. 

Our goal is to take a client’s footage and create a masterpiece from it. We often exceed expectations, blowing away clients with the quality of video we bring your way. Our editors and efficient systems always ensured that we exceeded Vanita’s expectations, much to her delight. 

We’ve worked with Vanita to understand her client’s needs and set up a robust marketing strategy to help her on her way. We know the number of videos she wishes to release every other week and work speedily to ensure that she meets all her marketing targets. Given that getting the correct cosmetic formulations is essential, we ensure that we accurately spell all the ingredients.

Vanita requested that we extend these services to her kid’s channel. We geared our efforts to boost her followers by creating customized messages for her target audience. Given that these accounts have different needs and follower bases, we used unique styles to match the specific audience. These efforts aligned with our desire to diversify our services and move away from one-size-fits-all solutions.

 Our content creation machine ensures that Vanita releases consistent content for her subscribers regardless of her engagements. Say that she fails to record something for a couple of weeks, we offer reminders that we need to get the videos done. 

Anyone who uses video marketing tools understands that challenges are inevitable. While finding a solution may eat up most of your time when you are alone, a reliable partner will help you remain ahead of your competition. Our team offers proactive issue resolution, ensuring that Vanita’s social media accounts are active round the clock. We ensured that she made the most of trending topics to grow your following a little further.

Vanita has no problem gaining more views while providing value to anyone who checks out her videos with our solution. Our structured plan ensured that her media platforms delivered value regularly while attracting the right clients.

When time is minimal, and you hardly have enough hours on your hand, we are glad to help you edit your videos and grow your social media audience. Besides, our solutions ensure that you become an authority in your space with better-looking videos. Scale your online business with our video editing solutions to create a regular following on your social media platforms.

Results:

 At the moment, Vanita’s youtube channel has attracted 20 million views. Our client-centric marketing approach has also ensured that her following grows by a thousand subscribers every day. Despite running multiple clinics while being a busy mom, Dr. Vanita can keep her social media platforms active. 

She attributes a considerable part of this tremendous success to Vidchop’s creative video editing team. Our deep industry knowledge and consistency in service delivery come in handy as we work to meet our client’s demands.

We helped Vanita save a ton of time, energy, and money while offering excellent value for her money. Our solutions also ensured that she no longer slaves over her keyboard, trying to edit her videos.

A complete done for you service designed to help you grow your YouTube channel and business.

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